Stewarts Shops
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What is Stewart’s Holiday Match?

Holiday Match is a holiday collection program, matched by Stewart’s, to help kids all year long. In 2015, another new record has been set. Together with our customers, we were able to raise more than $1.74 million. All that money stays local and helps children’s charities in our communities all year long. After this year’s funds have been distributed, the Stewart’s Holiday Match program will have allocated more than $22 million since the program’s inception in 1986.

Who receives funding?

Local charities benefiting children under 18 (501c3) receive funding from Holiday Match. 100% goes to charity – there are no administrative fees. A brochure listing the organizations which received funds last year is available at all Stewart’s Shops or by clicking here.

When will I be notified of the status of my request?

Every application will receive notification upon allocations in March. No phone calls please.

How can kids’ charities get funding?

501c3 charitable children’s organizations within our 31 county market area can simply fill out an application and send it in for review.

Where can I get an application for Holiday Match funding?

Through January 31st, you can complete an online application here or pick up an application at any shop.

Where do the monies go?

Holiday Match funding goes back to local children’s groups in 31 counties where our shops are located.

When can I make my donation?

Holiday Match donations are collected from Thanksgiving Day through Christmas Day at all 332 Stewart’s Shops. The collection period is now closed.

When is the deadline for applications?

Applications must be submitted online or postmarked by January 31, 2016.

How will I know if you received my application on time?

Please apply online to guarantee delivery and save you postage. You will receive a response that your application has been received. You may also mail your application certified return receipt if you would like notification. No phone calls please.

When do charities receive funding?

Funds are distributed in March.

Who is helping to promote Holiday Match?


  • Capital District: Time Warner Cable News & B95.5 Radio (Albany Broadcasting)
  • Glens Falls: Froggy 100.3 (Adirondack Broadcasting)
  • Utica Area: WIBX (950am), BIG FROG 104, Lite 98.7, Oldies 96.1
  • Watertown: WWNY TV (NEWS7) & WNYF TV (FOX 28) FROGGY 97, WCIZ (Z93), WNER, 790 WTNY
  • Hudson Valley: Cumulus Broadcasting WPDH (101.5), Mix97, WKNY (1490am), The Wolf 94.3
  • Plattsburgh: WIRY 1340AM
  • Lake Placid: WSLP 93.3
  • Northern NY: WMSA